Catch enquiries while you’re on a job

Let your website answer where you work and what you charge, and take a visitor’s email for the ones that need you.

Support Agent · 6 steps

What you will have at the end.

A Support Agent on your website that answers area, call-out and service questions day or night, asks for the visitor’s email when it can’t answer, and emails you when a chat is handed over outside your hours.

Built from

  • Your services and areas pages
  • Call-out fee and price pages
  • Files (PDF, Markdown, text)

What it produces

  • Cited answers on areas, fees and services
  • A visitor’s email with their question
  • An email when a handover comes after hours

Who it is for

Electricians, plumbers, builders and other trades who miss enquiries because they are up a ladder, and answer the same area and call-out questions in the evening.

Overview

A trade’s website gets its enquiries when the owner cannot pick up: during a job, in the evening, at the weekend. The visitor leaves a form, or leaves the site.

This agent answers the questions your site already answers. When it cannot, it asks for an email and sends you the question, so the enquiry is waiting for you instead of lost. It is text on your website, and nothing here is a phone service.

Why take the email first and the quote later

Most visitors who ask “do you cover Ashford?” want a yes or a no. They are not ready for a form. Answering from your own pages gets them that yes or no straight away, with the page behind it.

The enquiries that matter are the ones your pages do not answer: a specific job, a quote. For those the agent asks for an email and passes the whole question to you, so you reply knowing what was asked.

The after-hours rule closes the gap on timing. A handover is always in your Inbox the moment it happens, and a rule can email you when it arrives outside your hours.

Step by step

  1. Create the Support Agent

    Open the agent switcher and choose New Support Agent. Give it your business name and a handle.

    Setup reads your website from the address you give it. Check it found your services and areas pages.

    The switcher is where every agent after your first one starts.
  2. Give it what a caller would ask

    List the questions you answer most: where you work, what a call-out costs, what jobs you take on and what you do not. If your site does not say, write a short page into Knowledge that does.

    Be exact about areas and fees. The agent will quote them back as written.

    The ways to add material: write a page, upload a file, or add a page by its address.
  3. Test it the way a customer would

    In the Test chat, ask whether you cover a town on the edge of your area and what a call-out costs. Check the citation each time.

    Then ask for something you do not do. It should say so and not invent a service.

    The answer is built from your pages and carries its source.
    1. A questionThe agent checks your material.
    2. Material foundAnswer with a citation that opens the passage.
    3. Material missingAdmit the gap and add it to your queue.
    What happens at the edge of the material
  4. Take their email when it can’t answer

    Under Behaviour, Rules, When it can’t answer, choose Hand over. The visitor leaves an email and their question goes to you, with the conversation attached.

    Reply from the Inbox. Where you are the only person, the handover email already reaches you, and an invited teammate reads and replies in the same Inbox.

    The gap is a designed moment. It offers the handover, and the question reaches you with the visitor’s email.
  5. Get told about handovers after hours

    Set your weekly hours under Behaviour, Handover, Team hours. Then, in Automations, start from the Handovers after hours template. It emails you when a chat is handed over outside team hours.

    A handover always reaches your Inbox, whatever the time. Team hours only change what the visitor reads: they are told the team is away and, when hiy can say so, when you are back.

    A template you can edit: when a chat is handed over outside team hours, email us and open a ticket.
  6. Put it on your website

    Open Channels, choose Chat widget, and press Install. Where to paste shows the steps for your site’s builder. List your site under Allowed websites, choose Anyone on your sites, then paste the line it shows.

    Check Unanswered each week. Questions it could not answer are the lines your site is missing.

What this will not do

Every playbook carries this section, because a recipe that only lists what works is marketing.

  • It is a chat on your website. It does not answer the phone, and nothing in this playbook sets up a call line.
  • It does not give a quote, book a job or take a deposit. It hands the question to you.
  • The ticket step of the after-hours template needs a Zendesk or Intercom connection. Without one, the email is the part that works.
  • Anyone on your sites can open it, so treat what it knows as public.

Questions people ask first.

Will it quote a price?

Only a price your own pages state, with the page shown. For a quote on a job, it asks for the visitor’s email and sends you the question.

What do I get when someone leaves their email?

The question lands in your Inbox with the visitor’s email and the conversation behind it, and you are told by email. You reply from the Inbox.

Does it work after hours?

Yes, day or night. A handover is in your Inbox the moment it happens, and the Handovers after hours automation emails you when it comes outside your team hours.

Does it answer the phone?

No. This playbook is a text chat on your website.

Take it further.

The mechanisms behind these steps are written up on the blog: Support Agents posts

Build it, and test the edge first. Start free; the paid plan is free for 14 days.

Start free
  • 14-day free trial
  • No card needed
  • Paste a URL to start

Visitors always chat free. The private sandbox lets you break it before anyone else can — which is the step worth not skipping.

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